"The coffee tree is an excellent mother"
The coffee industry relies on the health of its coffee trees. When the trees thrive, the industry thrives. For they’re the source of the incredible beans we travel the world to find.
That’s why Starbucks agronomists like Orlando Mora Alfaro work closely with farmers around the world, providing them the expertise and resources they need to ensure sustainable growth, and help protect the health of their trees against threats like coffee rust.
Through their efforts, they’re helping to safeguard the livelihood of coffee farmers, the quality of the coffee we all love, and the future of the industry.
What is an Agronomist?
Agronomists are experts in soil management and crop production. Through our Farmer Support Centers, Starbucks agronomists work with growers around the world to help improve both the quality of their coffees, and the profitability of their farms.
-Orlando Mora Alfaro,