Behind the Scenes: Starbucks Reserve Roastery and Tasting Room

featuring Lincoln Bechard | January 10, 2017
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What if Willy Wonka had built the ultimate coffee shop instead of a chocolate factory? Had the story gone that way, the result may have looked a lot like the 15,000-square-foot Starbucks Reserve® Roastery and Tasting Room. Opened on December 5, 2014, the Roastery is a warm, inviting space just nine blocks away from the original 1912 Pike Store in Seattle. The Roastery is the largest Starbucks store in the world and the source of inspiration behind innovative drinks like the Smoked Butterscotch Latte.

What if Willy Wonka had built the ultimate coffee shop instead of a chocolate factory? Had the story gone that way, the result may have looked a lot like the 15,000-square-foot Starbucks Reserve® Roastery and Tasting Room. Opened on December 5, 2014, the Roastery is a warm, inviting space just nine blocks away from the original 1912 Pike Store in Seattle. The Roastery is the largest Starbucks store in the world and the source of inspiration behind innovative drinks like the Smoked Butterscotch Latte.

Join Roastery barista Lincoln Bechard for a behind-the-scenes tour of the Roastery, to get a look inside this unique building and meet some of our most talented Starbucks partners. They know better than anyone what makes this such a special place.

Imagine watching as the entire process of making coffee – from storing green unroasted beans in silos, to expert roasting and grinding, to savoring a fresh brew in your cup – unfolds before your eyes. Peer down from the mezzanine as small-batch coffees are roasted on-site, carried across the building by pneumatic tubes, and dropped behind the coffee bar to be brewed to your liking. Meet with friends in a cozy library stocked with literature for the coffee curious. Chat with some of the world’s foremost roasting and brewing experts. Try the rarest coffees and newest beverage creations. Watch, learn, and taste to your heart’s content. You are at the epicenter of coffee innovation.

Starbucks Reserve® Roastery and Tasting Room Seattle Highlights

• Rare Starbucks Reserve® coffees roasted on-site, in full view
• Constantly evolving specialty beverage menu
• Eight distinctive coffee preparation methods to watch and learn
• Coffee flights for the adventurous who can’t choose just one
• A selection of beautifully designed coffee gear
• Subscriptions available for home delivery of limited Starbucks Reserve coffees
• Library featuring 200+ titles about coffee
• Staff of Starbucks Certified Coffee Masters who love to talk about coffee

The Starbucks Reserve® Roastery and Tasting Room is the next big leap in the Starbucks evolution. This is where our cutting-edge ideas come from; it’s where we learn from each other, our customers and our worldwide community of coffee lovers. Come visit to honor great coffee traditions and explore with us as we invent the coffee experiences of the future.

Share This Article January 10, 2017 | 1912pike.com
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